Business37 articles

If you have ever wondered what it was like to be a model scout and photographer, wonder no longer. Renowned fashion photographer, Steven Baillie takes us inside his illustrious life as he travels the world in search of the next “it” supermodel which you can watch within. Baillie seems to have a pretty incredible life as he jet-sets around the world to photograph a variety of models. That being said, his career isn’t all fun and games.

Being a successful wedding photographer often requires more than just excellent photography skill. Business and networking techniques go a long way in this industry. Lara and Geoff White (widely published wedding photographers) have been running a thriving photography studio with the philosophy that their efforts are 80% business and 20% photography. They are now expanding into publishing and their first eBook is an in-depth playbook on techniques to grow a wedding photography business.

Of the many avenues to land a new photography client or job, one of the most important is handing out business cards. Other marketing activities are still important of course, but meeting a potential client face-to-face and handing them a business card definitely holds a higher chance of converting into a job. I know many wedding photographers who are approached and asked for business cards at each wedding. Another peer also told me how he was able to book a big real estate photography job after being approached while taking casual cityscape photos.

So you are a photographer and not just any type of photographer you are a wedding photographer. You’ve chosen a profession that will require many different skill sets, not the least of which is your ability to take a great picture. But there is a lot more to running a successful business than just having a service to offer. Many people have had a great idea or a special talent but have not been able to capitalize on that talent. This article is intended to help you achieve your dream of working on your own, providing a unique service to deserving clients, and doing it all successfully. First and foremost let’s get the necessities out of the way.

Having a website presence as part of your photography business is becoming increasingly important. It is always great to be able to hand out business cards that include a website address where potential clients can take a look at your portfolio. Starting the process to create a website may seem very daunting, but it is actually very easy these days. This blog post is specifically focused on how to create a flash-based website. Many photographers prefer flash style websites because they are usually more interactive and responsive to quick navigation through a large collection of photos.

Nature photography is the photography of animals, birds, fish and other wildlife. We will be discussing marine photography in a future article, because it involves specialist, expensive equipment and assorted diving skills. Here are some important things that you’ll need to know.

The portrait market demand reaches enormous levels especially when the requirement is almost every household across the globe in every civilized country. Think about this from another angle – you could target every building and what is more exciting is that repeat business is almost incalculable.