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Photography Tips

Commercial photographer Michael Grecco shares with us a behind-the-scenes look at a series of photoshoots done for a 6-page ad on Men’s Health Magazine. The assignment is spread over 2 days, with images shot in several locations including the Brooklyn Bridge, a New York City rooftop, a sassy art museum, and a gritty boxing ring:

In the video, we get a glimpse of the grand scale of his sets, the high-end equipment used, the lighting patterns employed, and how he buckles down to get the job done. There is also a quick mention of the importance of working with the right set of people, highlighted by the fact that he’s been collaborating with creative director Jeff Griffith for the past 22 years.

This is how elite commercial photographers roll. And it’s all in a day’s work for the celebrity lensman.