If you’ve ever bought or sold a house, you know that photography plays a major role in attracting a buyer. The right angles and lighting can make a huge difference between a property that’s ignored and one that everyone’s dying to see. Property photographers have a lot to keep in mind on their shoots:
According to KeyAGENT, these are the critical elements of good property photography:
1. The Right Kit
- Wide angle lens
- Flash
- Tripod with spirit level
- Remote shutter
- Grey card
2. Tailored Aperture and Shutter Speed
- Large depth of field with smaller aperture (bigger f-stop) for shooting rooms in their entirety
- Bigger apertures to show interesting features
3. Perfect Lighting
- Soft, natural lighting is best
- Try different combinations of natural and artificial lighting, illuminating dark spots with an off-camera flash as long as it’s a help, not a hindrance
4. Thoughtful Angles
- Best practice: shoot from a corner at 45 degree angle
- For unusually shaped rooms and intriguing details, shoot from a different vantage point
5. Comfortable Staging
- Plump cushions
- Straighten chairs
- Encourage homeowners to do their own staging before you arrive
6. Clean Post-Production
- Use photo-editing software to remove shadows, correct lighting, and adjust contrast levels to show the property off to its best potential
Would you add anything to this list?
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